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16 important facts about Ralph Lauren
This article is about Ralph Lauren, an American clothing brand that many of you own, and it is a relatively luxury brand with relatively reasonable prices.
This article is about the new American president (Biden), who wore a suit from this brand at his inauguration ceremony. I must say that this brand turned 50 years old in 2019.
1: An important event in the celebration of the 50th anniversary of the Ralph brand
In the celebration of the 50th anniversary of the Ralph Lauren brand, another important event happened, which was Ralph becoming an honorary knight.
He was made an honorary Knight Commander, the highest decoration of the British Empire, by Prince Charles for his services to fashion, and became Ralph Lauren KBE.
2: He changed his last name
He is Mr. Ralph Lauren, who was born in New York in 1939 and is 82 years old. He was the youngest child in the family and has one sister and two brothers.
Ralph Lauren lived with his father’s family, the Lifshitz family until he was 16 years old. But then, because of teasing from her classmates and her brother Jerry’s suggestion, she changed it to Lauren.
His brother Jerry said in a documentary about their family that was made last year: “Life with that family was really hard, and I never wanted to run away from my origins and family.”
3: Military influences on Ralph Lauren clothing
Ralph joined the U.S. Army after graduating from college and went to basic training at Fort Dix, which later influenced his collections. such as this line of brand coats.
And I must say that at first he had no education in the field of fashion and all his designs went directly to production, which made him more noticeable (but later he completed his education).
4: Where did the Ralph Lauren brand start
He started his career as a salesman for Brook Brothers. After that, he asked them to help him produce his ties, but they refused. After a while, he started making his own brand of ties and selling them in his small boutique in the Empire State Building.
His work took off very quickly because he had different products. The thing that made his work different from the others was the use of old fabrics and the fact that the Croats were handmade and wider than other Croats. And another interesting thing about Ralph was that he was from At first, he used his own logo on the crotch.
And even when Bloomingdale asked him to put their brand (Sutton East) on his crots, he refused (later, they bought his crots from him with the same Ralph brand).
5: His development and the creation of Polo
What happened now that Yehu has a plethora of other products? Mr. Norman Hilton was the first investor in Ralph Lauren, and he was responsible for the development of Ralph and the creation of Polo (from whom Ralph later purchased Polo).
6: Ralph goes global
The wearing of her clothes by people like Robert Redford in the movie and the actress in the Annie Hall movie made her progress further, as did her role in the popular series Friends, the multiple uses of her brand in this series, and the inspiration for some of her clothes from Rachel’s character in this series.
7: The history of the famous polo shirts
Regarding the famous Polo shirts, I must say that it was like this at first.
In fact, a tennis player named Rene Lacoste designed it in 1926 because that tennis player believed that tennis clothes were too uncomfortable and bulky.
So he came and designed a white shirt with short sleeves, top buttons, a collar that turned back, and a back that was longer than the front. Then Ralph came and shortened the sleeves and put his logo (he was a polo player) on the shirt. What happened to this?
Now, why was it his logo? Because polo was an originally American game and a sign of class, wealth, and pride in traditional American culture.
(The word polo means polo.)
8: The first women’s collection
And he launched his first women’s collection in 1971 in Beverly Hills, California.
Later, in 1972, he produced 24 colors of his famous t-shirts for men and women, which became popular with everyone.
9: Ralph goes bankrupt
With all these successes, Ralph Lauren went bankrupt in the same year, 1972, and Ralph had to put $100,000 from his personal account into his business and sell 10% of his brand to Peter Storm to save his brand.
10: Ralph Lauren has a brain tumor
In 1987, Ralph discovered a benign brain tumor in his head, which was successfully removed, and after that, in 1989, he established a breast cancer research center with the cooperation of the then-president.
11: The story of Ralph Lauren’s bears
And the story of these cute bears The idea of these bears started when Ralph Lauren’s team bought a Steiff teddy bear of rare products (a so-called limited edition) for Ralph’s birthday and clothes from RL Western Style, which was Ralph’s own brand.
They were so tense that Ralph fell in love with them, and he’s been wearing them on his clothes since 1991, and he wears them every Christmas.
12: Sub-collections of Ralph Lauren
His RRL or double RL production line is named after him and his wife Ricky Lauren.
The Ralph Lauren brand now has more than 30 sub-brands.
13: His most expensive clothes
The clothes with a purple label are the most expensive clothes in this core brand.
14: Winner of the first CFDA award
He won all four CFDA awards.
One of them was given to him by Audrey Hepburn.
(CFDA guys, that means
There is a Council of Fashion Designers of America, which has four awards and is for cool designers in America. These are the same four awards.
- Lifetime Achievement Award
- Womenswear Designer of the Year
- Menswear Designer of the Year
- Retailer of the Year Award
15: The exclusivity of the name “Polo” for Ralph
As I mentioned before, Ralph was very sensitive about his brand and logo, to the point that he did not even allow the main committee of polo games to use this name because it was his exclusive brand.
16: His car collection
And the last and most exciting thing about Ralph Lauren is its car collection. He has over 70 special and rare cars in his collection, the most terrifying of which is the 1938 Bugatti 57CS Atlantic, which is worth $40 million and only two of them exist in the world.
And there is a section on the website that shows all the cars up close for those who are interested, and it is possible to book a time to see them up close.